Most of the interactions described in the patents imply that the commercials wouldn’t be indefinite, instead just being like a regular commercial that you can fast forward or skip through by interacting, such as the patent description of throwing a pickle to “speed up” a potential commercial. An ad that requires user interaction to continue is awful indeed, and we already see something close to this with I believe Hulu ads asking which cut of a commercial campaign you’d rather see, but it seems like most of these are just trying to engage the user more in trade for less time intruding. If it really was just blindly saying a phrase to instantly end a commercial, I’d be concerned about what it does for people who exhaust their will to resist regular commercial exploitation, but I wouldn’t mind getting back to my show a little faster if I just can’t get rid of commercials.