You know, I almost thought for a minute there was going to be a chance there was something cool behind it, like, “it can guide you to the exact location of a product that you’re looking for with x,y,z precision such as how AirTags work” or, “they look at data to optimize placement of items in the store to make it easier for people to find things efficiently” but it’s actually just another degree of shittyness. That stinks.